Yellowstone co-creator Taylor Sheridan and country superstar Blake Shelton are set to executive produce a new reality competition series for CBS called The Road, set to premiere next year.
The Road will follow a headlining superstar — to be announced at a later date — as they search for the next big music artist. Sheridan said in a statement: “There is a revolution taking place in country music. Building a platform with Blake for the next leaders of that revolution is an incredibly exciting venture. No more shiny floors and studio audiences. This is where the rubber meets the road — literally. Get in the van, go to the next town and win the crowd. Do it enough, and you become the next leader. Simple as that.”
Shelton and Sheridan will executive produce the docuseries along with Lee Metzger and David Glasser. Per a press release, The Road will offer “a backstage pass into the gritty and unforgiving life of a touring artist” with exclusive access to the behind-the-scenes workings of the music industry. The series will show “what happens when some of the best up-and-coming performers pile into a tour bus and tackle a grueling schedule in pursuit of their dreams.”
Shelton, 48, said in a statement: “I’m a big fan of Taylor’s incredible work, and I’m excited to team with him and my long-time collaborator, Lee, on ‘The Road’. I know a thing or two about singing competitions and what it’s like to chase a music dream and live life on tour. I’m looking forward to discovering new talent and giving them this platform.”
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